Social Media Minute Podcast: Can Social Signals Be Measured?

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Last year in Episode 11 we first discussed measuring your social impact on social media. Just recently one of those tool – Klout – took a maturing step in increasing the capability to measure and provide measurable analytics on social media.

For starters – our favorite part of Klout is not the score. It is the ability to see who influences you (who you are engaging with) and who you influence directly. However – with the most recent changes and surfacing (transparency) in what drives the Klout score – it may gain more serious consideration.

We’ve discussed this and also linked the blog post and behind the scenes look at what makes up the Klout score.

Show Notes:

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