Partnership with Marketeria™ enables RIAs’ participation in social media
April 14, 2011, Dover, OH—Arkovi,the premier financial services solution for social media archiving, compliance and market intelligence, is now integrated into MarketeRIA, a new content management system developed specifically for financial advisors. According to a partnership announced today between Arkovi developer BMRW & Associates, Inc. and Triplestop LLC, advisors using the Marketeria platform will be able to manage their websites, add new content and participate on social networking platforms from one dashboard – and be assured their social media activity is captured and archived.
This partnership is the 5th arrangement that Arkovi has entered into and reflects the firm’s intention to support the varied ways in which independent advisors approach their marketing and communications. Both FINRA and the SEC requires regulated investment professionals to maintain back-ups of the content they create and share using social media.
“Archiving is a new, required step, but it doesn’t have to be burdensome,” said Blane Warrene, CEO of BMRW & Associates, Inc. “We’re pleased to partner with Marketeria to help make monitoring and archiving as seamless as possible.”
“The advisors we have seen active so far in social media are just the tip of the iceberg,” according to Warrene. “Thousands of advisors are in the on-deck circle, looking forward to taking their communications to a focused, real-time level. They want to seize the opportunity to market via their content, their though leadership. We are determined to do what we can to enable this business-transforming transition.”
“Unlike wirehouse or brokerage advisors who access a single centralized system, the independent advisor works in a unique environment supported by a variety of partners, including marketing support. We understand that these advisors need flexible, easy-to-learn and easy-to-implement solutions. This partnership represents our commitment and ability to support advisors in whatever way they work.”
Arkovi’s integration provides the archiving and compliance hub essential for social media engagement, including support for Facebook, Twitter, LinkedIn, blogging and more within the turn-key marketing system.
“It was a natural to embed Arkovi within Marketeria,” said Joe Polidoro, Triplestop President. “Marketeria is designed to give advisors a simple, turn-key, no-hassle solution to a critical business need, whether it’s social media, websites or marketing materials. Arkovi’s team knows the industry and knows what advisors need to be compliant with social media archiving requirements. With Arkovi integrated, our clients can set it and then forget it.”
The Arkovi integration is available now. For a Marketeria demonstration or for more information visit www.marketeria.com or call (941) 925-0464. For information about partnering with Arkovi, email firstname.lastname@example.org or call 888-222-2334, x705.
About BMRW & Associates
BMRW’s flagship product, Arkovi, is the premier financial services social media solution for archiving, compliance and market intelligence. Arkovi is the first financial services social media archiving solution. It’s backed by a team of financial services industry veterans with more than 55 years of experience and expertise in compliance, operations and technology. Customers include asset managers, broker-dealers, financial advisors, insurance firms and others.
About Triplestop, LLC
Triplestop develops online solutions for financial, wealth advisory, investment management and consulting industries. Its offices are located in New York and Florida and are led by Joe Polidoro and Mike Jones.
Marketeria is a full-service marketing communications agency devoted to serving independent and affiliated financial advisors. We provide everything advisors need to establish and nurture relationships with clients and influencers, from print materials to social media-enabled web sites. Marketeria was founded by Joe Polidoro and has offices in Sarasota, FL.